At ProMunim, we understand the importance of having a strong online presence. In this guide, we will walk you through the process of building your own website, from getting started to launching your site.
1. Getting Started—Web Tools vs. Developers
Building a website from scratch can be a daunting task, especially for those without prior experience. You have two options:
- Hire a Web Developer: Hiring a web developer to build your website can be expensive, with costs ranging from ₹50,000 to ₹2 lakhs or more, depending on the complexity of your site. This option is best for businesses that require a custom-built website with advanced features.
- Use a Web Building Service or Platform: Use a web building service or platform, such as Wix, Squarespace, or WordPress, to create a templated website that fits your needs. This option is more affordable, with costs starting from ₹3,000 to ₹15,000 per year. This option is best for small businesses or startups that require a simple website.
2. Domain Names
A domain name is the address of your website (e.g., www.promunim.com). To purchase a domain name, you can go through a domain registrar such as GoDaddy or Namecheap. You will pay a subscription fee to these companies, which can range from ₹800 to ₹2,000 per year, depending on the registrar and the domain extension.
Tips for Choosing a Domain Name:
- Choose a domain name that is easy to remember and spell.
- Keep your domain name short and concise.
- Use keywords related to your business in your domain name.
- Avoid using numbers and hyphens in your domain name.
3. Secure Certificates
Having a secure certificate (HTTPS) is essential to protect your website and its visitors from cyber threats. Most web building platforms and developers provide secure certificates. If you're using a website building service, check if they offer a secure certificate as part of their package.
Why is a secure certificate important?
- Protects sensitive information such as passwords and credit card numbers.
- Builds trust with your website visitors.
- Improves your website's search engine ranking.
4. Content to Include
Your website's content should be driven by the needs of your users. Ask yourself:
1. What services or products do you offer?
2. Why should visitors choose your business over others?
Ensure that your website answers these questions clearly. Include the following essential pages:
- Home: Introduce your business and its services.
- About Us: Share your business story, mission, and values.
- Contact Us: Provide your address, phone number, email, and a contact form.
- Services/Products: Describe your offerings in detail.
- FAQs: Answer frequently asked questions.
- Gallery: Showcase your products or services through high-quality images.
- Testimonials: Share customer reviews and testimonials.
- Booking/Enquiry: Allow visitors to book your services or make an enquiry.
5. Design and User Experience
Your website's design and user experience should be visually appealing and easy to navigate.
Tips for Designing a Good Website:
- Use a clean and simple design.
- Use high-quality images and graphics.
- Make sure your website is mobile-friendly.
- Use clear and concise headings and paragraphs.
- Make sure your website is easy to navigate.
6. Search Engine Optimization (SEO)
SEO is the process of optimizing your website to rank higher in search engine results pages (SERPs).
Tips for Optimizing Your Website for SEO:
- Use keywords related to your business in your website's content.
- Use meta tags and descriptions.
- Optimize your website's images.
- Use internal and external linking.
- Regularly update your website's content.
7. Launching Your Website
Once you have built and designed your website, it's time to launch it.
Tips for Launching Your Website:
- Test your website thoroughly.
- Make sure your website is mobile-friendly.
- Promote your website on social media.
- Submit your website to search engines.
- Regularly update your website's content.
By following these guidelines, you can create a professional website that showcases your Indian business and attracts more customers.