Web builder software is an excellent option for small and medium enterprises to design a professional website without requiring a developer's assistance. 

It's important to highlight that there are no wrong options when it comes to selecting a platform. It is completely based on the requirements of your business. 
 

1. Webflow 

Ideal for... Design professionals and experienced users 

Advantages 
Tailored solutions that enable the creation of distinctive and superior websites. 
A wealth of official tutorials and a vibrant online community to support your learning journey. 
Disadvantages 
Having a solid understanding of HTML and CSS is essential. 
New web builders may encounter significant challenges with this platform. 
The learning curve is quite challenging. 
Discover additional details at webflow.com. 
 

2. Squarespace 

Ideal for... hobbyists, independent professionals, bloggers, and entrepreneurs without any experience in web creation. 
Advantages 
Easy to set up and widely used, ensuring ample online support is accessible. 
Creating a new Squarespace site will take just a few hours.
Integrated shopping carts, a blogging platform, automatic content sharing to linked services, and additional features. 
Drawbacks 
It's not as straightforward to use as their advertisements imply - there is still a learning curve, and having some basic web knowledge is essential to maximize its potential. Customizing your template offers numerous options, which can be quite daunting for someone who is new to the process.
Discover additional details at squarespace.com. 
 

3. WordPress is ideal for... blogs or straightforward websites featuring a limited number of content pages.
 

Advantages 
Easy to set up and widely used, ensuring ample online support is accessible. 
A wide variety of plugins and themes are available for a fresh appearance or additional features.
A plethora of professionals with WordPress expertise is available, allowing you to incorporate customised functionality later if required.
Drawbacks 
A blog platform that comes with numerous additional features. 
It may attract the attention of hackers. 
Themes and plugins may create security risks and can lead to a decrease in site performance. 
Discover additional details at wordpress.com. 
 

4. Wix is ideal for basic websites. 

Advantages 
Templates come fully structured, formatted, and filled with content, allowing you to easily select your preferred option and swap out the existing content with your own.
If you find yourself lacking in creativity or design skills, Wix’s templates are an excellent solution, allowing you to easily set up your page layout without any hassle.
Disadvantages 
It lacks flexibility if you're looking to venture beyond the predefined structure.
After selecting a template, switching to a different one is not an option. 
Discover additional details at wix.com. 

5. Shopify 

Ideal for... E-commerce - businesses offering products or services for online sales. 

Advantages 
Simple to operate and fast to set up. 
Offers a wealth of features right from the start - including inventory management, customer accounts, discount codes, and more. 
Offers seamless integrations with various payment gateways. 
Disadvantages 
It can become somewhat costly if you have a high volume of stock sales.
Discover additional details at shopify.com.