our tips may assist you in determining if expanding your company is the correct move for you. Additionally, we examine strategies for expansion including joint ventures, patents, and larger market shares.

Suggestions and steps for cafés about brief closures owing to pandemics, epidemics, or similar events 
we talked with a café and restaurant management consultant who has over ten years of experience in the business since many cafés are either closed or operating as takeout.

It's undeniable that temporary closures may be unpleasant for businesses of all sizes, but tiny eateries that rely so largely on cash are finding it difficult to handle the transition. These companies may find the following information helpful.

1. Closing for the time being

any company owner will find this challenging, but certain issues need to be resolved. First, the inventory: anything frozen or perishable that will expire in less than two or three months has to be thrown away. Offering your entire staff the option to take anything they will use is a good place to start because, in the current climate, nobody wants food to go to waste. If you still have perishables after this, there are many food banks and charities that are in desperate need of donations and will be happy to accept what you have to offer.

All of your refrigerators and freezers should be empty after doing the aforementioned, which implies they must be completely cleaned out and defrosted. In addition, any fryers you may have should be emptied and cleaned, and any dishes, cups, or coffee makers should be stored in a clean state. Clean and stacked tables and chairs, spotless restrooms and floors, and any abandoned food establishments that aren't cleaned well, as you can guess, just attract unwanted guests while you're away. This implies that a thorough cleaning and restocking will enable a quicker restart when we can reopen. 
For simple access when you reopen, put away any other stock items that will hold, such as cleaning supplies and a large number of dry foods, into airtight containers as necessary. 

It's crucial to be aware that the virus may survive for up to 28 days—possibly longer—on hard surfaces outside of the human body. Even if the information is hazy and constantly changing, it would still be wise to ask about a thorough cleaning to thoroughly sanitize your space before reopening. 

2. Delivery / Takeout 

Before moving on, you must review the official guidelines. Numerous companies are searching for different strategies to preserve cash flow and retain employees and clients. Having a working kitchen makes it a popular option to provide a takeaway service. To address this, I advise you to assess your clientele and menu, choose a small number of highly sought-after goods, or develop a brand-new, reasonably priced menu that you can present and that could be more acceptable given the current environment. Some individuals are working with other small businesses to provide free delivery to the NHS, other front-line staff, and/or vulnerable individuals, such as the elderly, as well as home delivery. I can only advise you to adapt, but before you do, I would advise you to be quite clear about what you are offering. To ensure effective execution, you will need to create a clear strategy. To make sure it's doable, I advise you to create a weekly budget and projection so you can see how much you need to turnover. Determine what employees you have, how many you'll need each day, how many days a week you'll be providing the service (5/7), what your trading hours will be, and if this is a viable business model. What services are your suppliers providing to ensure a steady supply? Have they shortened delivery times or lowered the range of products they offer? You run the danger of coming off as unreliable if this is not done. 

3. Interaction with Clientele 

At this stage, staying in contact with your clientele is essential. Utilizing every social media platform available to you, update your clients about your activities and methods. People are responding to this and seem very willing to support their local small businesses during this unpredictable time. Tell them about any changes you are making, challenges you are facing, or that you are closing. Engaging with them will help spread the word to a wider audience. Additionally, regular updates about your progress will be sent. Reopening with a better possibility of customer support and business comes from keeping them informed and involved. This manual on communicating with clients via digital channels can be helpful to you: 
Digi boost is available at https://www.promunim.com/resources/ 
In addition to this five-point plan: 

4. Internet-Based Sales 

For other cafés, it was a blessing to have store space and maybe even internet trading capabilities. This is an additional area to consider to perhaps maintain operations if your daytime café business is unavailable. You may want to consider what you are providing and adjust to meet the needs of the market. There's a good probability that if you provide necessities in a welcoming, less congested local setting, people will choose to shop with you over the supermarkets since many of them will want to support small companies in any way they can. 

This online tutorial might be useful if you want to move your company to online trading: https://www.promunim.com/resources/ 

5. Workers 

As everyone knows, the foundation of every company is its workforce. They know your clients well and will frequently have fantastic suggestions for takeout menu choices or delivery if asked. They want you to succeed so they can have a job to go back to. So ask and listen. Additionally, you must advise them of what you can give; regrettably, some employees may need to be let go, and others may be placed on furlough. Please review the many alternatives available from the governments on loans, grants, and the 80% salary contribution plans. Regular updates via the staff would be highly welcomed since these are equally uncertain and stressful times for them. 
This is a how-to for handling tension and worry at this time: 
https://www.promunim.com/resources/ 
It is crucial to keep in mind that you are doing your hardest, treat yourself with kindness, and remember that everyone is new to this, so it's okay to learn as you go. 
Maintaining the security of your company's website 

since a large portion of your business is now conducted online, you must take precautions to keep yourself secure and prevent a cyber-attack that might endanger your company's operations or the data of your clients. Being a little company does not make you immune to danger; in fact, the repercussions may be much more dire for these types of enterprises. 

Overview 
The need to give active attention to internet security is explained in this lesson for ALL organizations. It outlines a few easy precautions you may take as well as resources for more guidance. 
The sections are: 
Why cyber security is important 
malware prevention and data backups 
Passwords, smartphones, and phishing 
The Indian government provides funding for Digital India. 

What to know before making the switch to Internet trading 

Overview 
This guide explains the steps involved in online trading and the things you should think about to ensure success. It explains the many techniques and platforms that are available and how they vary. It then guides how to maximize the benefits of your online shopping offer. 
Among the chapters are: 
Approach and Things to Think About 
The Indian government provides funding for E-commerce Solutions, Online Shop Optimization, and Digital India. 

Optimizing your website for search engines (SEO) to increase its visibility now that it is live or has already gone live 

Overview 
The methodology used by search engines to determine the listing order of their results is explained in this lesson. Based on the important terms and phrases that prospective buyers use when they do a search, it demonstrates how to increase your chances of showing up at the top of the search results. 
The chapters go over: 
The operation of search engines 
Search engine optimization 
Tools for researching keywords 
The Indian government provides funding for Digital India. 

Using video conferencing, live streaming, and webinars to run a distant company 

Overview 
Whether your goal is to conduct a workshop, organize a meeting, educate people, or assist them in solving an issue, there are a plethora of tools at your disposal that enable you to interact with people virtually. A lot of these digital tools are user-friendly and come with some strong features. You will learn what webinars, live streaming, and video conferences are in this course. 
Examples and case studies 
A summary of the platforms and technologies that are presently in use 
The Indian government provides funding for Digital India.